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Experal

Psychology

Perception and Communication

Sold byBooks for Life

SKU: 9780198521716

S$64.69

Only 10 left in stock

Description

First published in 1958, this book has become recognized as a classic in its field. It marked a transition between behaviourist learning theory and the modern 'information processing' or 'cognitive' approach to perception and communication skills. It continues to provide a principal starting point for theoretical and experimental work on selective attention. As Professor Posner writes in his Foreword to the reissue: 'it remains of great interest to view the work in its original form and to ponder those creative moments when the mind first grasps a new insight and then struggles to work out its consequences.

Specifications

ISBN-13: 9780198521716
Author: Donald E. Broadbent
Publisher: Oxford University Press
Publication Date: 1987-04-01
Binding: paperback
Condition: new
Pages: 352
Language: english
Country of Origin: United States
Weight (g): 400
Height (mm): 30
Length (mm): 198
Width (mm): 132

Frequently Asked Questions

: Standard shipping to Singapore typically takes 1–2 business days after dispatch. Express options are available at checkout.
: We offer a 30-day return window for most products. Items must be unused, in their original packaging, and accompanied by proof of purchase to qualify for a full refund.
: We accept all major credit and debit cards (Visa, Mastercard, American Express), as well as Apple Pay and Google Pay. All transactions are processed securely via Stripe and charged in SGD.
: Yes — we never store your card details. All payments are handled by Stripe, a PCI-DSS Level 1 certified payment processor, using industry-standard TLS encryption.
: Some products can be backordered — you will see a note on the product page if this is the case. We will ship as soon as stock arrives and keep you updated via email.
: Once your order is dispatched you will receive a shipping confirmation email containing your tracking number and a link to track your parcel in real time.